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Gilbert Buchalter Pharmaceutical Innovations, Inc., Newark Buchalter developed exclusive lines of electromedical conductive gels for worldwide distribution under his brand and private labels for use in electrocardiography, transcutaneous electroneurostimulation, electromyography, massage, and diagnostic and therapeutic ultrasound. Pharmaceutical Innovations, founded in 1971 by Buchalter, is the leading manufacturer of conductive gels marketed in bulk for O.E.M. manufacture of pre-gelled electrodes for monitoring, stimulation and electrosurgery ground pads. The company's "Cardiac Defibrillator Cups" is method of pre-gelling cardiac defibrillator paddles, which saves 15 to 30 seconds of time, often the difference between life and death. After the heart stops, irreversible brain damage occurs within minutes. This invention enables small self-adhering plastic cups filled with gel to be attached to the paddles prior to use. When the cup is squeezed, the gel is dispersed over the surface of the paddle. Another product, "Spraytode" increases the accuracy of electrocardiograph recording. This permits a more accurate reading than a cream or gel because it only permits electrical conduction from directly below the electrode by filtering out sideways currents, something which a cream or gel cannot do. Other Buchalter inventions include a hypo-allergenic skin cream, an anti-foaming hydrotherapy additive, a massage and ultrasound gel, and a pH-balanced and bacteriostatic gel for delicate body tissue. In addition, he is the developer of Lean on Me, a cane tip with a circular pivoting base that provides greater stability on both wet and dry surfaces. In all, he holds more than a dozen patents in chemical, medical and mechanical fields in the U.S., Canada, England, France and Japan. Buchalter earned bachelor’s and master’s degrees in Pharmacy and Pharmacy Administration from Long Island University. He lives in Millburn.